STRATEGY-DRIVEN WITH EXCEPTIONAL QUALITY
We offer our services to companies, specializing in tourism, travel, aviation & hotel industries, and also lifestyle & luxury sectors.
Every day, we collaborate with our clients to share their stories from a unique perspective through engagement and storytelling.
Hereban takes a holistic approach to brand strategy to effectively promote your organization across all channels.
We bring a fresh perspective to your company, while providing access to our dedicated of professionals, who take on the complex task of creating efficient communication tools for your brand.
We understand extremely well what the consumers need and know the best media channel to reach them.
We monitor and create the communication trends.
Hereban has a thorough knowledge of the media: Hereban is a member of the prestigious Press Club de France, the AJT (Association des Journalistes du Tourisme) and the AJPAE (Association des Journalistes Professionnels de l'Aéronautique et de l'Espace).
Hereban is a member of SYNAP, the National Union of Press Attachés and Public Relations Consultants, which certifies its members' professionalism and ethics.
In particular, we work with
UNIQUE APPROACHES, FLAWLESS EXECUTION
Hereban's expertise in lifestyle campaigns has been honed over two decades. Our team is highly specialized in the aviation, luxury and travel spaces. We are deeply invested in each of our clients, taking a hands-on approach to understanding their vision. We help our clients achieve their goals through successful media relations and digital campaigns, influencer outreach, events and partnerships.
Since 2002, Hereban has influenced brands in France and neighboring countries. Hereban has the knowledge and experience to get brands noticed through a combination of press work, targeted campaigns, promotions, and events by an expert team in social media and marketing.
We are constantly striving to re-invent, innovate, re-think. Our process is dynamic and customizable for every client.
We work extensively and successfully with both new and established businesses. Are you ready to take your business to the next level?
MEET THE FOUNDER
I have in-depth expertise in press and public relations in the tourism, aviation, luxury and lifestyle sectors.
In 2002, I founded Hereban after having spent six years at Herald, the PR agency then leader in France in the field of aviation and aeronautics (Boeing, etc.).
With over twenty years of PR experience, I have represented some of the biggest names in the industry (Lufthansa, Star Alliance, United Airlines, South African Tourism, Sri Lanka Tourist Board, Holiday Inn Hotels & Resorts, The Dominican Republic Tourism Office, Flexjtet, IATA, Singapore Airlines, Scandinavian Airlines, Brussels Airport, to name a few).
I am also the general manager of TravMedia France, Monaco, Benelux, the global network of tourism media that connects travel brands, the media and influencers.
I speak fluent English and German.